Now we have native integration with WhatsApp, Facebook Messenger and Telegram. It means that your customers don't have to have any applications to be able to communicate with you. But you and your operators work through one of those messengers.
But 'My Messengers' power-up. Will allow you to add an extra direct links to your messengers and social media, including WhatsApp, Facebook Messenger, Instagram, Slack, Snapchat, Telegram, Vk, Viber and others.
With this power-up, your customers will need to have those application to communicate with you. Those links will directly connect you and your customer without Re:plain in the middle.
It means that both of you will share their contact details, and both of you have to have those applications to chat.
It's an excellent opportunity to provide your customers with more communication channels.
In short — it's like you share your phone number or personal contact inviting your website visitor to this channel to continue conversation.